Creativity, colour and making space for what makes us human

Creativity, colour and making space for what makes us human

There’s something about the changing of seasons that makes me want to slow down.

Over the summer, I deliberately took a little break from digital, from screens, devices and the constant ping of notifications. Of course, technology is fundamental to the way we operate today, but I found myself increasingly wanting to reconnect with people and places in a more authentic way. To spend time in nature, to have proper conversations, and to create things with my hands.
Perhaps I’m not alone.

We talk about a loneliness epidemic, yet at the same time there seems to be a growing desire for real-life experiences. To be with people who feel like our tribe, to share a meal, walk somewhere beautiful, visit a gallery, listen to live music, make something, or simply sit and talk.

It got me thinking about creativity and the role it plays not just in business and leadership, but in our lives.

“I believe we’re at the very end of the efficiency movement in business. We can’t get any more ‘lean’ or any more efficient. We need to live as embodied humans, not just as cerebral beings. This means embracing all the senses and artistry and art of a life.

“For whatever reason, we’ve starved ourselves of all these other components in the sake of efficiency. Now, I think, it’s about joy, full human expression, and a embodied life where things matter.”

Keith Yamashita, Your Brain on Art

Your Brain on Art: creativity is where the magic happens

I’ve been rereading a book I love, Your Brain on Art: How the Arts Transform Us, and one chapter in particular, Learning at Work, really stopped me in my tracks.

It explores Starbucks and how, during a particularly challenging period for the business, former CEO, Howard Schultz returned to lead the organisation. One of the things he introduced was a leadership retreat for his senior team, with creativity playing an important role.

The thinking behind it resonated with me:

“I wish in the realm of business that we spent as much time on creative skills as we do technical skills. The technical skills are what helps us get things done. Can I navigate a spreadsheet? Can I code? Can I express my ideas? Those are all super important but to what end? The creative skills are where the ingenuity comes from.”

Keith Yamashita, Your Brain on Art

It’s a simple thought, but one I think we should pay more attention to.

We spend the majority of our adult lives working. We invest heavily in technical skills like learning how to analyse data, navigate spreadsheets, use technology, manage projects and get things done.

But where do we make space for our imagination, curiosity and intuition, for seeing something differently?

Our imagination is where the magic happens.

Art has an extraordinary ability to take us there by listening to music, looking at a painting, walking through a garden, visiting a gallery, making something with our hands: all these experiences can make us stop, notice and feel, and that matters.

I often think about the word e-motion: energy in motion.

I first came across this idea during my NLP Practitioner training, and it’s stayed with me. Our emotions influence how we think, behave, be that react or respond, and connect. Creativity can shift that energy and open up a different way of seeing and of being.

Creativity meets leadership

This thinking came to life for me recently when I collaborated with an executive coach to design a bespoke creative workshop alongside a global organisation’s transformation to a purpose-led leadership programme. I can’t share the organisation’s name, but I can share what I loved about the work.

We created space for people to step away from the everyday, explore something differently, connect with themselves and each other, and think beyond the obvious. It wasn’t about turning everyone into artists, it was about creating the conditions for curiosity and a new level of awareness.

Sometimes we need to deliberately create a situation that’s a little challenging. It might feel uncomfortable, but that’s the point; change and awareness rarely happen when we stay firmly within our comfort zone. And learning doesn’t always come from getting things right, more often it comes from making mistakes.

So, here’s a question for you:

  • What mistake have you learnt from recently?
  • And if you’re leading a team, when was the last time you created genuine creative space for people to think, explore, experiment and imagine?

Creativity in real life

Creativity has also been showing up in much more personal ways for me.

I recently completed a bespoke painting commissioned as a wedding gift. It was created intuitively through conversation, colour and emotion, and the finished canvas has now travelled to Morzine in France to become part of the couple’s story, and there’s something incredibly special about that.

The painting isn’t simply an object. It carries a feeling, a memory and a story from one person to another. That’s one of the reasons I love art, it creates connection, it gives us a reason to pause, and it can help us say something when words aren’t quite enough.

I’ll share more of the story and the visuals shortly, but for now, I’m enjoying the thought that something created from a conversation in Surrey is now hanging somewhere in the mountains of France.

Creativity in real life

In September I embark on a different creative and personal learning journey.

I’m starting a nine-month Foundation Training in Family Constellations with author and psychotherapist Victoria Smisek, following a workshop with Victoria in August that really stayed with me.

I’m curious to explore it further, to understand myself, relationships and patterns more deeply, and to see what I can learn that might support me both personally and professionally.

And perhaps that brings me back to where I started.

The more digital our lives become, the more important I think it is to make room for things that are real, tactile, sensory and human. Like looking at art, creating with our hands, having colourful conversations, being in nature, things that spark real connection and feeling.

They aren’t distractions from life or work, they are part of what makes us human. And perhaps creativity shouldn’t be something we turn to when we have a spare five minutes. Perhaps it deserves a seat at the leadership table, more space in our workplaces, perhaps it deserves a little more space in our lives, too.

So, if you work for a business or lead a team, I’ll leave you with this:

  • What would happen if you made more room for creativity?
  • What might you see that you’re currently missing?
  • What conversation might you have?
  • What ideas might emerge?
  • And, ultimately, what could you create?

With joy and colour,

Emma 🧡

Creativity, Colour and the Courage to Rebuild

Creativity, Colour and the Courage to Rebuild

Earlier this year, I entered the uFurnish.com awards in the category Best Before & After Transformation, sharing the renovation journey of my home, Albany Cottage. And recently, I found out I’d been shortlisted.

Honestly, it felt really special. Not simply because of the recognition, but because this project has represented so much more than interiors or decoration. It has been a story of creativity, resilience, reinvention and rebuilding, both of a home and, in many ways, myself too.

Marketing by Day, Artist at Heart

Many people know me through my work in brand, marketing and communications. But creativity has always been the thread running through everything I do. Alongside my marketing work, I’m also an artist and coach, hosting workshops to explore colour and creativity, and how being creative plays such an important part in our lives. 

My home, Albany Cottage, become the physical expression, the canvas, of my love of colour and being creative.

Seeing Potential Where Others Didn’t

When I first viewed the property, it had been empty for 18 months. It was tired and in need of love. Rusty radiators, layers of dated wallpaper, net and velvet curtains, an avocado bathroom suite, and rooms that felt heavy with old energy.

Many people would probably have walked in and straight back out again due to the volume of work needed. But I believe homes hold energy and I could feel its potential, I knew this house could become something beautiful. Not perfect, as I know it wouldn’t be polished overnight, but this was an opportunity. 

Rebuilding a Home and Myself

What followed was a full renovation journey that pushed me far beyond my comfort zone.

There were budgets to manage, builders to negotiate with, endless decisions to make and many restless nights spent sleeping under dust sheets whilst rooms were transformed around me. I became very familiar with paint stripper tools and the phrase “every day is a school day” as there was so much to learn.

There were tears alongside triumphs, but slowly, room by room, the house began to feel different, lighter, as it came back to life. I felt like I did too.

The Emotional Power of Colour

Colour became one of the most important parts of the transformation, not simply aesthetically, but emotionally and psychologically too.

As someone who has studied applied colour psychology, I’m fascinated by how colour influences how we think, feel and behave. Whether in our homes, for brands and in everyday environments, colour shapes our experience.

Pink brought warmth and softness, green became grounding and refreshing, and earthy tones created a sense of calm and grounding. Every choice was intentional. Even now, the orange and pink trim I have on my stair runner makes me smile every single day. 

Creativity Has the Power to Transform

This shortlist has reminded me that creativity is never just about making something “look nice.” Creativity helps us process change, it reconnects us to ourselves, it turns emotion into expression, and it transforms spaces into places where memories can be made.

Whether I’m leading a brand discovery session, hosting a Colour & Creativity workshop, or painting a bespoke commission piece, my work always comes back to the same thing… helping people connect more deeply to themselves and the world around them.

Colour and creating New Beginnings

So, here’s to taking brave steps into the unknown, here’s to homes with heart, and here’s to colour, creativity and trusting your intuition, and your vision, even when things feel messy, uncertain or unfinished.

I know, now two and a half years on from picking up the keys, my life and my home look and feel very different. Transformation needs imagination, a clear vision and resilience to follow through and take action. Nothing happens without making choices, often tough ones. As a great teacher once said, “You’ve got to learn to hang with the tension.” 

Here’s to building spaces, lives and stories that light you up. 

And if you feel like it, you can vote for me and Albany Cottage here – You’ll also be able to see all the before, during and after shots to get the full picture. 

With joy and colour,

Emma 🧡

Ban Beige! Reflections & Creative Inspirations

Ban Beige! Reflections & Creative Inspirations

I love this time of year. There’s a crispness in the air, the trees turn a magical array of mellow yellow, fiery orange, golden brown and rustic red, and I find myself craving a hot chocolate and a good book. (I’m still reading Your Brain on Art: How the Arts Transform Us, it’s a wonderfully insightful read.)

Like many of you, I can’t quite believe how fast the year is moving; we’re hurtling towards Halloween and cruising into Christmas. But before stepping into those magical moments, I wanted to pause, look in the rear-view mirror, and celebrate a few personal highlights, it’s truly been a time of conscious creativity. Here’s my top three:

Colour as Your Brand’s Emotional Driver

In September, for BIMA, I hosted an interactive masterclass which provided brands and marketers with an immersive journey into the world of colour and behavioural colour psychology. Together, we explored how brands can use colour to stand out, connect, and communicate meaningfully with their ideal customers.

I welcomed a wonderfully diverse mix of attendees to the masterclass, from agency founders and heads of marketing to creative directors, designers, and content leads, representing brands as varied as Pernod Ricard and NHS Trusts.

We reflected on how technology and AI are powerful enablers of efficiency and scale, but they don’t feel, they’re not intuitive. AI can make colour theory digestible, but it can’t imagine. We also talked about how do we use the time gifted back to us by technology to dial up our authentic intelligence (AI) and emotional intelligence (EI)? How do we nurture our creative instincts, build empathy, and strengthen human-to-human connections?

The Q&A sparked fascinating conversations, especially around the colour grey, a tone I like to call “the one that hides in plain sight”. Think of grey battleships blending into the sea or field-grey army uniforms designed not to be visible at a distance.

When showcasing the influence of colour, I shone a spotlight on the ‘Fiat – Operation no more Grey campaign’, and the surprising creative and influential use of pink on-set for the ‘Barbie’ movie.

I’ll be hosting future sessions that dig deeper into the language of colour and how it can powerfully connect brands with their audiences. If you’d like to learn more, I’d love to hear from you.

Colour & Creativity Workshops; hosting Designers and Architects

What a joy it was to collaborate with such brilliant minds in the interior design and architectural community to deliver my Colour and Creativity workshop. Thanks to Nordic Design House and Magda for inviting me and Cesca.

At its heart is a shared belief that creativity is more than just making something beautiful, it goes beyond the aesthetic, it could be considered mindfulness in motion. It’s a moment to pause, to ground ourselves, and to reconnect with colour, with others, and with our own imagination.

We explored creativity as wellbeing, and giving yourself permission to slow down, explore, and express, whilst building calm, confidence, and resilience through simple creative acts. Then we talked about our personal connection with colour, and how we can use the language of colour to communicate, connect and tell human stories.

This workshop is for everyone, not just “creatives.” I always invite attendees to come as you are, and leave with a renewed sense of joy and possibility.

Behind the Canvas: Exhibition & Private Commissions

In September, I was honoured to exhibit alongside fellow artists from across the UK at Brighton Art Space, organised by The Paint Club. I created two pieces, one titled ‘Sunny Surrey Hills’ and the second ‘Nefyn Beach, Wales’. If you missed it, don’t worry, more exhibitions are on the way!

I’ve also been commissioned to create a very special piece for a client in Surrey, designed to capture the feeling and emotion of her late father. It’s a process built on trust, beginning with a 90-minute creative conversation to uncover the story behind the intuitive art.

As Pierre-Auguste Renoir said:

“Art is about emotion; if art needs to be explained, it is no longer art.”

Please do get in touch if you’d like me to create a bespoke, unique piece of art for you.

You can follow me on Instagram here.

Podcasts to Ponder

I love reading, but I also adore the feeling of being part of a conversation, which is why I’m a podcast devotee. If you’re feeling curious and are looking to immerse yourself in the language of colour, here are two I highly recommend:

Stories in Colour – The National Gallery

A vibrant series uncovering the hidden stories behind colour, from history to modern day, this podcast features curators, scientists, historians, and artists. You’ll never look at colour the same way again.

Let’s talk colour

Hosted by the wonderfully colourful founder of The Colour Authority, Judith van Vliet, this podcast features global colour specialists exploring design, psychology, trends, and the transformative power of colour across numerous brands and industries. Every episode inspires me to bring more colour into life and work. Discover more here.

Closing thoughts

Colour is more than what we see, it’s how we feel, connect, and create. The hues we choose can shift our mood, spark imagination, and shape the stories we share.

In a world that’s grown a little too beige, maybe it’s time to bring back the bold. Reintroduce colour, intentionally, thoughtfully, and with heart, into your life, your brand, and your work.

“Colour is one of the most important and powerful universal languages we have.”

Source: Alina Schartner, Design, Colour + Trend | Consultant + Strategist

Break free from beige. Let’s bring the colour back.

Header image: Colour and Creativity Workshop, September 2025.

Creativity and Colour in Motion

Creativity and Colour in Motion

In business, as in life, everything is cyclical. We move within natural rhythms and patterns of energy, time, and opportunity. Just as day turns to night and seasons shift from one to the next, our organisations, teams, and creative endeavours follow cycles of growth, reflection, and renewal.

As August draws to a close and summer begins its transition, I’m reminded of the value of pausing at these inflection points. Seasonal change offers us a chance to take stock, to reflect on what has been achieved, acknowledging progress, and preparing for what’s next.

For me, this is where creativity and business truly intersect. Both demand a balance between looking back and moving forward, celebrating achievements while welcoming new ideas, fresh collaborations, and innovative ways to build meaningful connections.

Discover Colour & Creativity with Nordic Design House

I’m delighted to share an upcoming immersive evening of colour, craft, and connection, collaborating with fellow artist and colour enthusiast Cesca Molly Thorne, set within the inspiring Nordic Design House showroom in Clerkenwell, London.

At the heart of colour and creativity is a shared passion for helping people to reconnect with themselves, and with each other, through colour and creativity. For myself and Cesca, creativity is more than making something beautiful, it’s a form of mindfulness, a moment of meditation, and a way to ground ourselves in the present moment. As artists, we believe colour and creativity can transform lives in small yet meaningful and impactful ways.

What to expect

The workshop is designed for everyone. No experience is needed, only curiosity and an open mind. You’ll leave with renewed energy, fresh perspective, and a unique creation of your own.

Together, we will explore:

  • Creativity as Wellbeing – Give yourself permission to slow down, express freely, and build calm, confidence, and resilience through simple creative acts.
  • Connection with Colour – Experience colour as a language for communication and connection, focusing on the process as well as the outcome.
  • Self-Expression – Use colour as a medium for storytelling and self-discovery, while learning to create a beautiful crepe paper flower and exploring the principles of colour psychology.

The evening provides a perfect opportunity to connect with like-minded people, expand your network, and share meaningful conversations in a welcoming, inspiring setting.

Delicious refreshments and drinks will be provided, courtesy of our hosts, Nordic Design House, who represent a curated selection of Swedish brands, offering furniture and lighting rooted in Scandinavian design for workplaces and public interiors across the UK.

Event details

📅 Date: Wednesday 24th September
🕕 Time: 6:00 – 9:30pm
📍 Venue: Nordic Design House, 104–110 Goswell Road, London, EC1V 7DH
🔑 RSVP: Places are limited. Please contact Magdalena Tym, Sales Director, to secure your spot.
We would love for you to join us for this special evening of colour, craft, and connection.

Let’s work together

With over 20 years of experience working with innovative and disruptive businesses across HR-tech, digital, creative agencies, and interior design, I bring a unique blend of commercial acumen and creative vision to everything I do.

I’m a strategic yet hands-on leader with a passion for collaboration, and I believe the most impactful results come when we balance the analytical precision of the left brain with the intuitive creativity of the right brain. Facts and figures matter, but so does imagination and storytelling, for true magic happens when the two meet.

Get in touch – I’d love to continue the conversation.

Images: Colour and Creativity Workshop, June 2025.